Cookie Policy

Last updated: 8 September 2026

1. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and give website owners information about how their site is being used.

2. How We Use Cookies

ParentWise uses cookies and similar technologies to enhance your experience, analyze usage patterns, and provide personalized content. We comply with the EU ePrivacy Directive (Cookie Law) and GDPR requirements regarding consent and transparency.

3. Types of Cookies We Use

🔒 Strictly Necessary Cookies

These cookies are essential for the website to function properly. They cannot be disabled as the Service would not work without them.

CookiePurposeDuration
sb-*-auth-tokenUser authentication and session managementSession / 1 year
parentwise_cookie_consentStores your cookie consent preference1 year

📊 Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously.

CookiePurposeDuration
_ga / _gid (Google Analytics, via GTM-P23232KF)Usage analytics — loaded only after you accept non-essential cookiesUp to 2 years
_vercel_insightsPerformance and usage analytics — loaded only after you accept non-essential cookiesSession

⚙️ Functional Cookies

These cookies enable enhanced functionality and personalization, such as remembering your preferences.

CookiePurposeDuration
themeStores your dark/light mode preference1 year
parentwise_current_chat_idRemembers your active chat sessionSession

💳 Payment Cookies

When you make a payment, our payment processor (Stripe) may set cookies to process transactions securely and prevent fraud.

CookiePurposeDuration
__stripe_*Secure payment processing and fraud preventionVaries

4. Your Cookie Choices

When you first visit our website, you will be presented with a cookie consent banner. You can choose to accept or decline non-essential cookies. Your choice is stored in the parentwise_cookie_consent cookie.

Managing Cookies Through Your Browser

Most web browsers allow you to control cookies through their settings. You can typically:

  • View cookies stored on your device
  • Delete all or specific cookies
  • Block all cookies or only third-party cookies
  • Set preferences for certain websites

Note: Blocking all cookies may impact your experience and prevent certain features from working properly.

Browser-Specific Instructions

5. Third-Party Cookies

Some cookies are set by third-party services that appear on our pages. We do not control these third-party cookies. The third parties include:

  • Supabase: Authentication and database services
  • Stripe: Payment processing (when making purchases)
  • Vercel: Hosting and performance analytics (after consent)
  • Google Tag Manager / Google Analytics: Analytics tags, loaded only after you accept cookies (GTM-P23232KF)

We recommend reviewing the privacy and cookie policies of these third parties for more information about their data practices.

6. Local Storage and Session Storage

In addition to cookies, we use browser local storage and session storage to store certain preferences and session data. These technologies work similarly to cookies but are stored differently in your browser. The same consent and management principles apply.

7. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will post any changes on this page and update the "Last updated" date at the top.

8. Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us at:

Email: privacy@parentwise.co

9. More Information

For more information about cookies and your rights, you can visit: